All of our billing is through a monthly retainer arrangement. We customize each PR program for every client based on their needs, target market, industry, media preferences and goals. By reading the descriptive listings below, you can develop a good idea about the services you will receive and the results that can be attained.
Please choose the public relations package that best fits your business goals. Then view the support summary below the description of the package for additional information.
The final step is emailing us at services@dennispr.com or calling 1.800.990.6685 to arrange a conference call or office appointment to discuss your upcoming business goals. We’re always ready to answer your questions and listen to your ideas.
Today’s the best day to get started on your future PR program! "Because image & perception are everything."
Start-up Business Package - For those companies that never had a public relations or marketing program in place and now require an ongoing outreach program, our firm offers you a start-up business package that provides up to 20-25 hours of professional service time per month.
Emerging Business Package - Your company has grown over the last several years and now has established itself within the marketplace. While you are not ready to expand regionally or nationwide, your PR and marketing requirements are immediate and your sales director needs the support. Our PR account team can quickly become "your PR department" and work with your organization for 25-30 hours per month.
Regional Business Package - While your business has established itself during the last five years or so, you're finding a real need to support your sales staff in order to really compete. Yes, you have a presence in the marketplace, but you need the PR and marketing support to have your products and services stand out in the crowded marketplace. Along with our regular strategic services, our account service team can also arrange editorial tours and news profiles for your top management team. We'll spend approximately 35-40 hours per month on your account.
National Business Package - Knowing that your potential customers are located throughout the United States and that your advertising budget is practically nothing this year, you are now looking for an aggressive public relations program to help reach your sales goals. We will effectively reach out to specific vertical markets and the general business or consumer press to assist your company in gaining the market exposure for your products, services and management team. In order to strategically plan your national campaign and target major media outlets, our account team will spend a minimum of 45-50 hours per month.
Ad Agency, Design Firm and Law Firm Business Package & General Strategic Partnerships - We all know that running a successful business also means creating strategic partnerships and alliances with business partners and vendors. These are some of the avenues that can lead to a prosperous future for any corporation. Our firm also looks for unique opportunities to create these new business building blocks. By creating partnerships with advertising agencies, law firms, Internet and technology companies and other companies, we help expand the service offerings of these corporations and increase their revenues at the same time. Our firm offers our strategic partners discounted rates and an easy, confidential, joint venture approach to every project.
Government Relations & Public Affairs Business Package - Is your company affected by outdated government regulations or possible new legislation? We can help you avoid tomorrow's problems by identifying them today and positioning you to influence change. We can help get the right message to the right people at the right time. With an unmatched understanding of the issues, our account services team is able to craft strategies that respond to your particular challenges and implement action plans that deliver measurable results.
Entertainment PR Business Package - Our music and entertainment clients benefit from our expert PR services because we look at the "big picture". We integrate all facets of the business, like promotions, advertising, radio promotion, special event planning and Internet marketing -- into a comprehensive marketing campaign. We also help facilitate our client's marketing program by working closely with agents, managers, venue booking agents and other industry personnel. Our firm's account service team can usually spend 30-35 hours on month on an average entertainment account.
Crisis PR Business Package - Sometimes unfortunate situations do happen and your organization's image and reputation in the marketplace can be adversely affected by negative media coverage. Too often, professionals are often put in the position of hoping to ride out the "media storm" that may occur. Our firm advises our clients that "no comment" should always be avoided and a pro-active PR campaign is the best PR plan. Our's firm's PR crisis team can be activated within 3 hours notice at anytime of the day or night and ready for any situation around the world! (Cell phone: 860.305.7728). Our services can be contracted on a weekly basis for these PR crisis situations.
All packages described above include the following:
* Strategic PR/media relations consulting. * Monthly meetings and weekly conference calls. * Establishment of an editorial calendar for the year. * A listing in the many experts databases that our firm uses to help journalists with their news stories. * Press release writing and distribution services. * Management media training. * Complete media relations services. * Web site, trade show and promotions programs support. * Expert tracking of your program via our PR Flowchart.
For even greater impact we provide additional services:
After reading about our PR services packages, just email us at services@dennispr.com or call us at 800.990.6685 to arrange a conference call or office appointment to proceed on finalizing your future PR program.